AI infrastructure for mid-sized businesses that
wins customers.

Starting point

Sales relied entirely on cold calling, which took a lot of time.

Solution

Social media ads guide prospects through a short enquiry flow straight to getting in touch. High-quality business customers now come forward on their own, with no extra effort for the sales team, and many of them became new customers.

Starting point

Job ads used to be created by hand, either on classic job boards or through agencies.

Solution

Automated, audience-specific campaigns on Instagram and Facebook with optimised targeting and automatic pre-qualification.

Starting point

The phone sales team took leads from a list in Salesforce and called them one after another.

Solution

Leads are analysed and automatically grouped by set criteria. A coordinated sequence of ads and LinkedIn outreach supports the phone sales team. Everything runs inside the existing Salesforce process, and an AI chatbot lets you ask the data questions directly.

Starting point

There was an applicant tracking system, but key features were missing, and every change meant a long wait.

Solution

A custom applicant tracking system with every feature they actually need, such as a holiday planner and the option to promote job ads directly on Instagram.

Starting point

Everyone on the team occasionally reached out to candidates on LinkedIn on their own, with no shared approach.

Solution

A tool that guides everyone on the team step by step through outreach on LinkedIn and makes the whole process visible to all. Some steps run automatically.

Starting point

Knowledge was never documented in one place, so nobody could look it up.

Solution

A knowledge tool that documents the know-how and fits into everyday work: a chatbot answers targeted questions.

Starting point

First Salesforce, then Pipedrive and Lemlist: the tools didn't work together, cost too much, and key features were missing.

Solution

A custom CRM that mirrors the agency's workflow exactly. Outreach sequences run straight from the CRM through the Lemlist integration, leads can be analysed, and an AI chatbot answers questions right inside the system.

Starting point

The existing website had aged and was barely maintained anymore.

Solution

A new website with a CMS that meets the accessibility requirements of the European Accessibility Act (EAA) and is built to bring in far more contact requests.

Starting point

Questions about HR processes reached the HR team by email and Teams, leading to overload and long waiting times.

Solution

A chatbot right inside Microsoft Teams that the HR team runs and configures itself. Employees ask their questions there and get an answer straight away, so far fewer emails and messages reach the HR team.

Starting point

Where ads ran and what they said came down to gut feeling.

Solution

Using the lead data, a grouping of the leads and past results, the system works out the best places and topics for ads and runs them automatically on Facebook and Instagram. It keeps learning along the way and always shows what is working. Through the Lemlist integration, the ads feed into the same outreach sequence as the CRM.

Starting point

Applications used to come mainly from active sourcing.

Solution

Social media ads for individual positions are created and published automatically, with no extra effort. Through a short application flow, applicants answer a few questions and leave their contact details. Every application lands in a CRM where the team follows up right away.

Starting point

The existing system did not support a LinkedIn integration, and the vendor had no plans to add one.

Solution

The applicant tracking system was connected to the BlackSheep platform through an interface. This automatically produces a job feed that LinkedIn reads to publish every open position on LinkedIn Jobs.